Be part of

Advising entrepreneurs, families and their businesses who want to create, realise and retain wealth. Delivering exceptional client experience through creative and personal opinions based on expert knowledge.

Create the

First, we get to know each other. As well as being your accountants, we aim to be your trusted partner and strive to understand your goals, professional preferences, and personal likes.

We put our time and effort into making sure we can add value, and we purposely select likeminded clients to build long-standing relationships with. As an entrepreneurial business ourselves, we have been on our own journey. We have a different perspective and that enables us to empathise with your needs and ambitions. We know what challenges you may face and can anticipate the potential pressure points. We work hard to ensure any and all opportunities are maximised.

Realise the

We have an outstanding, handpicked team here at Ashcroft. You will meet your nominated partner, account manager and the members of the team who work on your account. Our compliance and tax work is exemplary, you won’t have to worry about the minutiae – we’ll take care of that.

We deliver on our proposals, our plans, and our promises. Whether we are securing your R&D credits, helping you sell your business, acquiring a business or handing wealth to the next generation, our value is in our partnership and our understanding of your long-term goals.

Retain the

Being an Ashcroft client means that the day to day is only the beginning. Working with us, you will soon recognise that we are not here to deliver a transactional service but to develop a partnership. We are your strategist, your advisor and a true extension of your team. We also have a wider expert community we work with and can recommend if what you need is not part of our direct repertoire.

Our success is truly entwined with yours, and we dedicate our time maintaining our long established and productive relationships. Our clients remain our clients for years, sometimes spanning generations and what our clients’ say to us and about us speaks for itself. We are proud of every one of our clients and what we achieve with them.

Being part of 

Our culture is unique, as individual as each member of our team and the talent they bring to Ashcroft. It is what creates the conditions to empower our employees to do their very best work. We treat our team with the respect they deserve so find out more about what makes the Ashcroft team unique today. Oh, and we like to have fun – it’s one of our values. Now that’s different.


Tailoring services, giving opinion and utilising uniqueness.

Own it

Taking responsibility, showing resilience, learning and adapting to change.


Thinking creatively, challenging ourselves in offering expert service and quality relationships.


Injecting fun and passion into collaboration and client success. Working hard should not be hard work!

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